Topics
The semantic layer of BetzHub: a topic cuts across categories, markets and verticals.
Brazil
The Brazilian iGaming market: operations, regulation, payments and talent.
Data & BI
Metrics, modelling, dashboards and the gap between a number and a decision.
Metrics
GGR, NGR, FTD, ARPU, LTV and the quantitative vocabulary of the industry.
Payments
Payment processing in iGaming: deposits, withdrawals, routing, fees and availability.
PIX
Brazil instant payment scheme and its impact on deposits, payouts and fraud prevention.
CRM
Player communication, segmentation, lifecycle and campaign automation.
KYC
Player identity verification: flow, documents, approval rate and friction.
Retention
Metrics and tactics to keep players active: cohorts, D7, D30, reactivation.
Risk & Fraud
Fraud detection, multi-accounting, arbitrage and risk rule calibration.
Affiliates
Affiliate programmes, commission models, traffic and acquisition quality.
Bonus
Offer design, rollover, bonus cost and the effect on margin.
Bonus abuse
Systematic exploitation of promotions and how to tell abuse from a legitimate player.
Careers
Jobs, career paths, seniority and how the iGaming market hires.
Compliance
Regulatory adequacy, internal policy and the relationship with the regulator.
Product
Discovery, prioritisation and product decisions in iGaming platforms.
PSP
Payment service providers: integration, cascades, approval rate and SLA.
VIP
High-value management: identification, dedicated service and VIP economics.
AML
Anti-money laundering: monitoring, alerts and reporting.
Casino
Online casino: lobby, providers, RTP, live games and portfolio performance.
Europe
Regulated European markets and hubs such as Malta.
LatAm
Latin American markets beyond Brazil.
Regulation
Rules, licences and regulatory change affecting operations.
Salaries
Compensation ranges by role, seniority and market.
SEO
Organic traffic in iGaming: content, authority and search in regulated markets.
Sportsbook
Trading, odds, margin, cash out and the sports betting product.
Vendors
Selecting, integrating and evaluating B2B vendors.